Upgrade Your Donors in 2026
Ask for Larger Gifts
from IRAs & DAFs
Giving is changing as a smaller pool of donors give bigger gifts, often through Individual Retirement Accounts and Donor Advised Funds.
Direct mail is a powerful way to steward donors and ask for these larger gifts. But it can be tough for small teams to manage mail-led campaigns … especially in the shadow of your growing task list.
With Abeja, you’ll sit in the approver role while our nonprofit direct mail experts:
Write the donation letter in your voice
Design for your brand & donors’ needs
Prep your data list and custom ask amounts
Manage the printing/mailing process
FREE: Our team will add missing age data to your donor records for better targeting & engagement.
Move your next appeal forward. Book your free consultation with Abeja today!
Appeal Letter
You have full creative control over the look and feel of your donation letter. During project kickoff, you and Abeja will discuss your brand standards and best practices for donor mail. Then, we’ll work together to find the best option for your strategy and budget.
Letter + Support Emails + Donate Page = More Chances to Support You!
Multi-channel campaigns combine a custom appeal letter with matching email reminders and a well-crafted donation page. These campaigns tend to produce response rates far higher than any single tactic
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Appeal Letter

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Appeal Support Emails

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Optimized Donate Page



