AFP ICON Resources
Thanks for attending Maximizing Your Direct Mail Spend in San Diego! Download any of the references resources below. Or contact a presenter to follow up with them.
Novice
Your USPS Nonprofit Authorization: How to Apply
Basic Nonprofit Fundraising Plan
Is Your Data Stuck in the Stone Age?
Write Fundraising Gold with This Storytelling Treasure Map
Why Simple Design Works Best in Donation Letters
5 Donation Page Fixes to Make Before Fundraising Season
Avoid Costly Donor Mail Traps
Donation Letter Checklist
Giving Season: How to Save Time & Money on Your Appeal (Novice)
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Skilled
String Strategy: What Should My Donor Ask Be?
Better Donation Letters Through Data Hygiene
Nonprofit Writing Style Guide
Story Sourcing Guide
How to Manage Donor Complaints
Fundraising Emails: Use This Checklist for More Success
Unlock the Secrets of Storytelling
Choose the Best Postage Option
Giving Season: How to Save Time & Money on Your Appeal (Skilled)
Jump to: Novice Resources | Skilled Resources
Questions?
Seasoned
Leasing a Donor List: Do These 3 Things First
Donor Persona Worksheet
How Healthy Is Your Conversion Rate?
Discover Gold in Your Donor Data
Donor Stewardship: How Sour Feedback Can Still Be Sweet
10 Words Your Donors Can't (or Won't) Read
Giving Season Budget Planning Worksheet
Giving Season Budget Planning Guide
Giving Season: How to Save Time & Money on Your Appeal (Seasoned)
Jump to: Novice Resources | Skilled Resources