The Ultimate Giving Season Toolkit
Get your Ultimate Giving Season Toolkit here at any time.
If it’s your first time, you may want to bookmark this page for easy access. Then go through each tool in order.
If you’re returning, click the section you need to go straight to it:
Pick Your Destination
Where should your year-end fundraising campaign take you? What return can you expect? Can you afford to outsource your donation letter so you have more time to call major donors?
Use these budget tools to help you answer these questions, set realistic goals, and more — with real data.
Guide
This guide will help you create a year-end campaign budget and forecast your return on investment.
Worksheet
This worksheet is where you’ll actually build your budget. It contains built-in formulas that will do the math for you!
Checklist
This checklist will help you make decisions based on sound, data insights and reach your most valuable donors.
Select a Travel Style
Now that you know where you’re headed, it’s time to pick activities that fit your nonprofit’s needs. You’ll also need to decide whether to do your year-end donation letter on your own – or get some expert help to save time, energy, and money.
Use these tools to choose your year-end adventure wisely!
Camp Economy
Your fundraising team may consist of an Executive Director only – or perhaps you have a Development Associate who has some program support duties as well.
Big City Business
Your fundraising team may consist of an experienced Development Director who’s either on their own or has a helpful associate.
First-Class Cruisin’
Your fundraising team may consist of a VP and/or Director of Development, talented staff to support individual giving, major gifts, and grants — plus some reliable vendors.
Upgrade Your Trip
When you work with Abeja, our nonprofit experts manage every step of the donation letter process to maximize your return.
“Abeja really made the process so easy and took the burden of the campaign off of a busy staff! Thank you!”
Pack the Essentials
The details matter when it comes to having a great travel experience – and a high-performing fundraising campaign. But it can be tough for a busy team – or just one person – to manage all those moving parts.
These tools share the collective wisdom of our clients and a few tricks we’ve learned working at and for nonprofits, too!
Postage Options
Postage can be the biggest line item in your direct mail budget. So before you write and design your year-end appeal, decide first how you will mail it.
Story Sourcing
Guide
Use this guide to find your best stories. Then learn how to gather the right details so they almost write themselves they’re so good!
Donation Letter
Checklist
This checklist will help you write and design a donation letter that appeals to donors and maximizes their gift.
hire a local guide
Abeja helps nonprofits like yours get donation letters done. Our nonprofit pros will execute your mailing – from start to finish – for an affordable price.
Plus, you can feel good about supporting a women-owned small business. Book now to reserve your spot before it’s gone!
“It was very easy, the turnaround time was quick, and the product was polished and professional.”