Viewing entries tagged
fundraising

4 Reasons Why Your Fundraiser Keeps Coming to Work

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4 Reasons Why Your Fundraiser Keeps Coming to Work

On many days, working at a nonprofit in general (and then more specifically, being a fundraiser) will just break your heart. Over and over and over. Why do we continue to bloody our heads on that massive wall called the third sector? Here are four reasons why.

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How to Love a Fundraiser

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How to Love a Fundraiser

I didn’t set out to fall in love with a fundraiser. In fact, as a communications director I was convinced that all of them were crazy. But The One treated me differently. In her eyes, I was someone with which she could plan and build a lasting fundraising program.

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Love Your Job More: Practice Selective Listening

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Love Your Job More: Practice Selective Listening

There comes a point when you will know more than the people who are commenting on your work. And they rarely make comments to learn about the field of fundraising and its quirks. Listening to them will make work less effective — and that’s something fundraisers literally can’t afford to do.

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Why I’m Thankful for Small Donors

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Why I’m Thankful for Small Donors

I sing the praises of the small donor. Those generous folks that give when they can to a mailing, or online, or even to your very specific appeal on social media. Why? Because they’re the ones doing the heavy lifting in nonprofitland.

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How Healthy Is Your Donor Conversion Rate?

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How Healthy Is Your Donor Conversion Rate?

Some 52 percent of all websites use Google Analytics. But few of the nonprofits I’ve worked for have this free tool installed. And even fewer use the data to guide decision making. 

This condition could eventually be fatal. Here’s why.

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5 Ways to Ease the Pain of Nonprofit Writing

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5 Ways to Ease the Pain of Nonprofit Writing

As a nonprofit writer, there are moments that feel like being an NFL linebacker – taking the hits play after play. Don’t let your storytelling get sidelined by confusing plays and poor sportsmanship. Here are 5 things you can do to take some of the pain out of nonprofit communications. 

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This Is Your Brain … on Fundraising

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This Is Your Brain … on Fundraising

New fundraisers are often surprised at how mentally challenging the job can be. To avoid burnout, it’s up to you to convince the boss that you need some outside muscle. Here’s how to go about that and not get burned.

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Go Ahead: Admit You're a Fundraiser in 2018

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Go Ahead: Admit You're a Fundraiser in 2018

If there’s one thing I’ve learned in 20 years of nonprofit fundraising it’s this: if you want to be successful at the job, you have to own it. No one is going to give you millions of dollars unless you’re fully committed. Here are 9 signs you might just be a fundraiser after all. 

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